The Malta Football Association will be unveiling a new four-year strategy plan on Tuesday morning as the local governing body looks to present its plans to elevate the Beautiful Game to a more effective and sounder footing.
Given the name, We Can Perform Better, the MFA strategy was inspired by the manifesto proposed by Malta FA president Bjorn Vassallo which was subsequently adopted as the basis of the association’s strategic plan, the new strategy encompasses three main areas – technical projects, governance and infrastructure.
The MFA’s plans for the next four years are based on four main strategic pillars.
The first pillar is ‘Develop and Grow’ both on and off the pitch through tailor-made development programmes, hubs, football in school initiatives, coach development and mentoring, referee mentoring and nurturing football’s positive impact on the community.
The strategy will also be looking to ‘showcase the game’ by improving the men’s and women’s competitions. This is expected to be done by building on the popularity of the national teams, develop new futsal competitions and launch a beach soccer national championship.
Added to that the MFA is also expected to unveil plans in the coming months to broaden the exposure and commercial value of the Malta FA projects and activities.
The Malta FA strategy is also expected to refine the regulatory framework to strengthen the professional aspect of the game in Malta.